Destination Content Solution for Travel Brands • Approach Guides

Destination content solution
for travel & hospitality brands

Engage guests with hyper-relevant, multimedia destination content that delights, boosts impact and catalyzes conversion

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We work with leading travel brands in cruise, tour, hotel and air industries.
Get a sample to see how we help brands use content to boost impact and conversion.

Travel inspiration. It’s what we do.

Multimedia content is critical to successful guest engagement and sets in motion a virtuous cycle

Our content library is the foundation Our vast multimedia content library allows travel brands to draw out the quintessential aspects of destinations across a range of subject areas: food, history, art, architecture, natural landscapes, local personalities. In short, it brings the destination to life, virtually, for booked and prospective guests, at all stages of their journey.

… but our technology platform is the keystone Content can only achieve its transformative impact if managed and delivered in the right way. Our technology platform makes activating content—packaging it into campaigns, designing its layout and incorporating personalized messaging and calls to actions—fast and easy.

Solution Overview | Approach-Guides Destination Content

Engaging destination content, with relevant calls to action

Complete coverage

Our vast library—with 60,000 pieces of multimedia content—supports the full range of your destinations and experiences, no matter how off-the-path or bespoke.

Your content too

It’s not just about our content. Our library supports all of your in-house brand-owned content (and partner content too). And this is the ideal scenario: our content supporting and amplifying your in-house content.

Hyper-relevant, personalized

Quickly sort our library of multimedia content and deliver only those items that precisely match your brand identity, a specific campaign’s goals or even individual guest interests.

Conversion boosting

Share content with clear calls to action across all touchpoints—email, website, social, mobile—with a cohesive, branded look-and-feel, boosting impact and conversion.

Find on-point content and package it for guest engagements

If it’s not personalized, it’s not as impactful as it can be.

Quickly search our library of multimedia content and package it into targeted guest engagements.

More about our technology platform

Find Just-the-Right Destination Content | Approach Guides

Build high-impact, content-driven campaigns in a snap!

With the click of a button, build content-driven landing pages—for social media, email campaigns, website experiences—with high-impact calls to action.

Or use our embed script or API to deliver rich content experiences directly in your website or mobile app.

More about our technology platform

Supporting your content mission

Content team

Our editorial content team is here to share best practices, develop content strategies and ensure your team has exactly the right content for guest engagements. They work with you on an ongoing basis to source content that is best for your specific efforts.

SEO supercharging

On day one, our content boosts time on page and engagement. Further, content descriptions can further be customized, branded and keyworded for supercharged search ranking.

Out-of-the-box

Our platform seamlessly integrates with thousands of apps and web services — CMS, email marketing, sales automation, ecommerce, itineraries — you use every day, making destination content management a snap.

White-label solution

Create content experiences that showcase your brand, not ours. Easily integrate our multimedia content into your brand’s website, mobile app, social channels and email campaigns.

Destination content solutionfor travel & hospitality brands